SMU alumna Whitney Wolfe has been through it all in the online dating sphere. The 26-year-old was a co-founder of the popular online dating forum Tinder, but was faced with sexual harassment on a regular basis while working for the startup. Her story is not uncommon; Studies show that 1 in 3 American women is faced with sexual harassment in the workplace every day.

Wolfe left Tinder and ultimately sued the company for her unsettling experience, setting out to change the tech industry and the online dating space for good. Wolfe’s current project is Bumble, a self-proclaimed feminist dating app that forces women to make the first move. Bumble works almost exactly like Tinder, where the identities of your “likes” aren’t revealed until there is a match-up.

The difference is, the woman is asked to begin the conversation. If she chooses not to, the man will not have the opportunity to contact her. Wolfe says this philosophy is intended to take some pressure off of the man while encouraging women to speak up and take action. This is how Bumble seeks to defy the hetero-normative standards of modern dating. The app has grown quickly, with over 500,000 users online for an average of 62 minutes per day.