I’m worried about my parents. For years, they’ve run their own business, but the past few years have been really hard for them. It started getting rough my last year of high school, and, as far as I can tell, it’s just been getting worse. What’s weird, though, is that just a few years before, the business had been growing like crazy! Over time, customers started complaining that the business wasn’t staying on top of everything or as reliable as it used to be. It’s like my parents couldn’t keep up with trends or marketing or something – they keep saying they like to manage all their numbers and inventory and stuff “the old-fashioned way.” To be honest, I think that they just didn’t have the tools to handle the business once it started to do so well.

I’m a music major, not a business major, and I haven’t taken any classes that might help me understand this more. Can you help me?

Your hypothesis might be right; it sounds like your parents need to update their perspective on new methods of managing their data! That’s the edge businesses need today – the ability to analyze numbers, watch trends, and cooperate between departments. Businesses everywhere are employing new methods of managing their information and data. This helps efficiency and reliability, and customers now expect the businesses and services they use to operate smoothly and quickly. It’s always been true that if a business can’t keep up with the speed and reliability of competition, then customers will go somewhere else. But business intelligence software has upped the possible speed and efficiency of business operations, and anyone who wants to compete needs to get up-to-date.

Employing new data and big-data software can give business owners a competitive edge. Businesses may be good at collecting data, but if they can’t manage and analyze it, it’s not going to be of much use. This is why data management systems are essential. Usually, the platforms that come with this technology allow users to not simply track sales and gains and losses, but to also analyze trends, improve marketing, manage accounting and taxes, and keep track of employee training. This technology also makes it easier to make charts and graphs for meetings. Obviously enterprises that can’t do all of this will lag behind the competitors who can.

Another essential element to business intelligence is security. If a business gets hacked, it can have devastating consequences for owners, customers, and employees alike. This is especially important since so much data and information is stored on the cloud. While cloud storage is an incredible method of handling storage space, it does take a lot of vigilance to keep the data on it secure. A good management company will also provide security, whether on-premise or in the cloud.

Sounds like a lot to keep track of, right? Well, it is. Effective big data analytics operates on a large, complex scale. To navigate this, analysts at SplashBI strongly suggest outsourcing. Good data management companies will work alongside businesses to integrate, correlate, and analyze all necessary data.

Data management is invaluable in the business world, especially if business want to grow – and keep up with that growth! f you want to pitch the idea to your parents that they could employ some of these practices, you might also point out that by getting through their data more efficiently, they’ll be able to focus on customer service and their product or service. This way, they can give their customers and clients the “old-fashioned,” personalized experience it seems that your parents value.

“I keep saying that the sexy job in the next 10 years will be statisticians, and I’m not kidding.” – Hal Varian