See what ‘swoosh’ is being added to SMU Athletic gear.

Next fall, SMU athletes will sport a new logo on their athletic gear.

The Nike Swoosh.

One of the most recognizable brands in the world, Nike will become the official provider for all equipment, footwear and apparel for student-athletes.

“Nike is a world leader in athletic apparel and equipment, and this agreement links SMU Athletics with that prestigious brand,” Director of Athletics Steve Orsini said. “We have raised the profile of SMU Athletics to a high level over the past few years and this commitment by Nike only reinforces that fact.”

Orsini is not the only one making statements about the new agreement.

Morgan Shaw of Nike Communications said, “Partnering with elite organizations such as SMU allows Nike to continue to help build better athletes by pushing innovation forward.”

 Nike has a rich history of partnerships, especially in the NCAA.

Some of Nike’s partners include the Air Force Falcons, Oklahoma State Cowboys, Oregon Ducks, Alabama Crimson Tide and our cross-town rivals, TCU Horned Frogs.

As far as player partnerships go, Nike is associated with Drew Brees, Larry Fitzgerald, Tony Romo, Terrell Owens, Tim Tebow, Aaron Rodgers and Clay Matthews, just to name a few.

Nike goes beyond football and student-athletes across the country.

They also partner with some MLB teams, professional boxers, cycling teams, figure skaters and swimming.

SMU student-athletes will join other athletes partnered with Nike as they wear the famous “swoosh.” 

There is no doubt athletes around campus are excited.

Senior Blake McJunkin saying, “All the guys are ecstatic to be going to Nike. We’ve been hoping to make the switch for a while. The only real difference besides the ‘cool’ factor is their cleats.

Their football cleats are much better. They are more comfortable and are just made better.”

While the cleats may be better for football, sophomore Stephanie Wright on the cross-country and track teams says, “I think it will be a nice fresh start with all new clothes, shoes, etc. ­— a fresh start much needed for a new conference.”

SMU’s partnership with Nike is based off a 5-year agreement to make Nike the official provider of apparel, footwear and equipment for all 17 SMU sponsored teams.