This weekend “The Twilight Saga: Breaking Dawn Part I” released with a larger-than-life following.
Scoring the fifth largest U.S. film opening ever, the newest addition to the Twilight series pulled in $139.5 million domestically and $144 million overseas.
Not only did the film break records both in the U.S. and overseas, it also surpassed “New Moon,” the series’ previous installment.
Worrying about keeping their vampire-loving audience happy, Summit President of distribution Richie Fay said they got as close to “New Moon” as they possibly could.
Because vampires have recently formed its own market in the economy, females are found to make up 80 percent of U.S. ticket buyers.
Although many young teens lined the movie theaters this weekend, “Breaking Dawn,” attracted an older crowd, with 50 percent of the audience being age 25 and up.
Along with the record-breaking opening of “Breaking Dawn”, another film sequel was released.
Before the weekend began, Warner Brothers expected “Happy Feet Two” to compete with “Breaking Dawn,” but that expectation was not met.
“Happy Feet Two” brought in only $22 million domestically compared with the original “Happy Feet” which brought in $42.7 million. Following “Breaking Dawn” at the number one spot and “Happy Feet Two” at number two, “Immortals” came in at number three and “Jack and Jill” at number four.
For vampire lovers or just plain Twilight fans, the next addition to the saga, “Breaking Dawn Part II” will release late next year.